Shyam Patra

Having been a committed member of UCLIS for the past year, I have seen how the society can not only provide members with invaluable opportunities, but also foster their passion for finance and markets. As the marketing executive, my goal would be to increase the exposure of the society and enable as many students as possible to enjoy the benefits of our community.

To prioritise inclusivity, I aim to emphasise the accessibility of our society in our marketing strategy. Despite the complexities often associated with investing, our organisation provides a variety of beginner-friendly events. By promoting these, I anticipate a wider range of students will be drawn to join our community.

Secondly, I believe that there is considerable scope for the society to grow through utilising social media. Expanding the UCLIS brand to other platforms such as TikTok and Twitter will allow us to further increase the outreach and impact of our society.

Lastly, I believe collaborative promotion will greatly benefit the growth of the society. By partnering with adjacent societies, such as those part of UCL Guild, will allow us to leverage their networks and resources to reach a wider audience. This could take the form of cross-promotion on social media or hosting joint events. 

As marketing executive, I would be fully dedicated to developing and implementing an effective marketing strategy to promote our community to a wider and more diverse audience.