Her Campus Society: Marketing Officer

Hi everyone! I’m Anshika, and without further ado, I accredit myself as a perfect fit for this position, predominantly, in view of my experience in both in-bound and outbound marketing that lends me the motivation to grow Her Campus and reach mass audiences! I know nobody likes to read large lumps, so here’s a summary of my experience:

In 2020, I founded Menteere (an ed-tech platform) with a team of 30+. It has been operational for 22 months, and I’m responsible for overseeing sales & marketing, the core UI/UX, coupled with the company’s overall branding and media interaction. In my tenure, my team and I have:

• developed a mentor base of 150+ students globally
• sold 120+ hours
• signed B2B deals with 10 institutions
• mentored 1200+ students
• been recognised by and accepted into Forbes top 5 incubator programs: Skydeck Pad-13
• accepted into: UC Berkeley's premier Accelerator Program: Convergent and the FFC
• Other awards - Columbia Business School's Best Pitch Competition, Entrepreneurs@Berkeley Demo Day, YNG+ top 10 start-ups

In addition, I interned at a growing fast-food chain based called ‘Crepe-Fe’, where I led a team of 5 - revamped social media with 650+ posts, and increased engagement by 83% to 10k followers! I also assisted in media commercials, created interactive content and organised advertisement campaigns

Marketing is my passion, and I look forward to a fruitful experience working with Her Campus!