Website articles, blogs, event posts
- Clear headings, short paragraphs, and plain language.
- Ensure strong colour contrast and readable fonts.
- Add alt text for all images and meaningful captions under images.
- Use descriptive links – avoid “read more” and avoid relying on colour alone for emphasis.
- Structure content logically with proper HTML headings (H2 main headings, H3 subheadings).
- Provide transcripts or captions for multimedia. Keep layouts simple, consistent, and easy to navigate.
Example of inaccessible content: https://studentsunionucl.org/inaccessible-content-example
Example of accessible content: https://studentsunionucl.org/recycle-your-old-tech-and-help-students-facing-financial-hardship
Social media posts
- Language is clear and concise.
- Use high-contrast visuals and add alt text or image descriptions for photos and graphics.
- Capitalise each word in hashtags for screen readers (#DisabilityHistoryMonth).
- Avoid using emojis in place of words and keep them at the end of sentences.
- Add captions or subtitles to videos and provide transcripts when possible.
- Ensure links are descriptive and easy to understand.
Emails
- Clear subject lines
- Short paragraphs
- Plain language.
- Use a readable font and good colour contrast. Add meaningful headings and avoid relying on colour alone for emphasis.
- Include descriptive links (e.g., “Read the report” instead of “Click here”).
- Add alt text to images and ensure the message is understandable without them.
- Keep formatting simple, and avoid long blocks of text.
Videos
- Captioning videos
- Adding alternative text to images (alt text description)
- Using emojis and hashtags more efficiently
- Copying/pasting the captions (script) into the post for those who use screen readers and Braille readers.
- Making smart colour choices
- Linking the right words, not "click here" or "here" or "read more."
Canva content
- High-contrast colours, clear fonts, and simple layouts.
- Add alt text to all images and graphics so screen-reader users understand the visuals. Ensure text is large enough and avoid placing important information inside images.
- Use descriptive headings, avoid colour-only labels, and check reading order so content makes sense when read aloud.
- Provide captions or transcripts for videos.
- Keep language clear and concise
Internal documents (Word, Excel, PowerPoint etc)
- Use clear, consistent headings and logical structure
- Provide alt text for all images, charts, and icons
- Ensure high colour contrast and avoid colour-only meaning
- Use readable fonts and sufficient text size
- Add slide titles to every PowerPoint slide
- Use built-in accessibility checkers (Word, PowerPoint)
- Write descriptive hyperlink text (avoid “click here”)
- Ensure tables have headers and simple layout
- Provide captions or transcripts for embedded media
- Test with screen readers before distribution
Knowledge base
Category
- Accessibility