Physics Society: Marketing Officer

Physics at UCL moves fast — and PhysSoc has a real opportunity to make sure no one gets left behind socially or professionally. I want to apply for the Marketing Officer role because I believe in what the society can be, and I want to be the person who helps communicate that.

What drew me to this role specifically is the reach marketing gives you. A well-run Instagram, a thoughtful email, a poster that actually makes someone stop walking — these aren't small things. They're the difference between an event that fills a room and one that doesn't. I want to be intentional about how PhysSoc presents itself: not just announcing events, but building a brand that makes first-years feel like there's a community waiting for them, and makes finalists feel like they still belong.

Beyond aesthetics, I think good marketing is about understanding your audience. Physics students are busy, often stressed, and selective about where they spend their time. That means content needs to earn attention — it has to be relevant, well-timed, and worth clicking. I'd approach the role with that in mind: thinking about what genuinely resonates with our cohort rather than just posting for the sake of it.

I'm also motivated by the longer-term picture. A stronger PhysSoc presence means better-attended talks, more visible opportunities, and a department culture students are proud of. Marketing is where that starts — and that's exactly why I want to do it.

As physicists, we study the fundamental laws of the universe—but a society only thrives when its laws of engagement are just as powerful. I am running for Marketing Officer to bridge the gap between complex science and a vibrant, connected student community.

My experience as a MAPS Departmental Student Ambassador (DSA) has given me a deep understanding of student engagement and outreach within our faculty. I know how to represent our department, communicate effectively, and organize initiatives that actually resonate with the student body. I will bring this exact institutional insight and leadership to the Physics Society's committee.

Marketing isn't just about sending announcements; it's about visual storytelling. Armed with advanced photo and video editing skills, I plan to completely elevate our digital presence. From slick event promos and high-quality speaker posters to engaging recap reels, every piece of content will look professional, sharp, and unmistakably elite.

But a great society also needs a pulse. To balance the intense academics, I will leverage my expertise as a certified meme expert to keep our Instagram feed alive, relatable, and genuinely entertaining. Expect sharp physics humor, timely exam-season relatability, and content that makes you actually want to check your feed.

Let’s build a highly visible, engaging, and dynamic society together. Vote Alimkhan for Marketing Officer!