Elze Valiunaite

I am Elze, a Management Science student, and I am standing for Head of Marketing because I am passionate about creating strategies that genuinely engage students, shaping Guild Society’s image and making it stand out in a professional and creative way.

During my first year, I served as a Marketing Executive at EFS, where I gained hands-on experience creating social media content and promoting events. I was also the Course Representative, which strengthened my communication and organisational skills.

I have worked in social media with well-known brands such as L’Occitane, The Body Shop, and Burga, where I gained experience by launching new products and producing results-driven content. During my internship at a Lithuanian Art Museum, I designed and launched advertising campaigns, which taught me how important clear messaging and consistency are when building a strong public presence. At a leading Baltic law firm I implemented client satisfaction surveys that contributed to an 18% increase in positive feedback scores. This experience strengthened my analytical thinking and showed me how structured communication and feedback systems directly improve engagement. I was also involved in launching and growing a cocktail lounge business, where I supported marketing campaigns alongside operational and financial decisions.

I am proactive, organised and creative and as Head of Marketing, I would focus on building a clear brand identity with professional and impactful content.