Rustam Mukhamedjanov

Most people think entrepreneurship starts with an idea. 

At UCL, it starts with visibility: who hears about the opportunity first, who shows up, and who decides to build rather than watch.

That’s why I’m running for Marketing Executive.

Over the past year, I’ve worked hands-on with society marketing and growth strategy across UCL. I’ve tested what actually gets students to stop scrolling and what gets them to click “register.” 

One thing is clear: Posting more doesn’t build momentum. Targeted promotion does.

What I’ll bring to the role:

• Content that attracts builders, not just browsers: Sharper hooks, cleaner visuals, and platform-native posts that speak directly to students who are serious about starting something.
• Consistent momentum around ES opportunities: Structured promo timing so hackathons, incubators, and founder events genuinely build anticipation.
• Data-aware execution: Tracking what converts (not just what looks good) and doubling down on formats that actually fill rooms.

Why me?

Because I combine creative instinct with behavioural thinking. I notice the first three seconds of a post. And I’m slightly obsessive about the gap between reach and real turnout.

Entrepreneurs Society already has the ambition and the people. My role and my commitment are to make sure the right students feel pulled into the ecosystem.

If you want marketing that quietly builds real momentum, I’d genuinely value your vote.

— Rustam