Investment Society: Vice President: Marketing

My name is Aakanksha and I believe that I would be a suitable candidate for this role. Having worked as both a data analyst (1 year) and a social media coordinator (3+ years), I strongly believe that I have the right experience to thrive in this position. These roles refined my analytical and leadership skills which will aid me in this role. My vision for UCLIS is as follows:

1) Data-driven decisions: measuring the success of our marketing decisions to determine what is and isn't working for the society. Through analysing the data of attendees to events and the number of new freshers securing UCLIS memberships, I can track the effectiveness of marketing strategies and adjust accordingly, which is optimal for future events and increasing the society's exposure

2) Adaptation: keeping up with the latest marketing trends, starting by creating TikTok and Twitter accounts for the society, in order to increase social media engagement through weekly posts. Adapting to new trends and technologies will allow the society to be at the forefront of marketing innovation

3) Collaboration: the success of the team relies on their ability to discuss their thoughts with one another. I will ensure that I constantly communicate with other committee members to ensure that marketing initiatives are aligned with the society's overall mission and vision

As the VP of Marketing, I will commit to delivering the highest quality marketing strategies that promote the society to a broad audience.