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Historically, the London Varsity Series was a rugby grudge match, between Kings’ College and UCL. Over the past few years ago, the tradition has super-sized. With UCL emerging the victors in for the past few years, this hugely popular series is set to return this year with more at stake than ever. Two of London’s finest institutions will battle it out in 17 sports over eight days - but who will be crowned the victor? Thousands of students from both institutions will be watching with bated breath as the teams battle it out to find out. 

And your brand could be with them every step of the way. This year, UCL and KCL have teamed up to offer a variety of sponsorship packages that allow you to ensure that your business is associated with one of the highlights of the calendar year. Packages are outlined below and if you see yourself and your brand headlining the event, get in touch with us now. 

Packages prices

Bronze £5000

Online

Facebook post x 9

Tweets/retweets x 7

Web advert 1 February to 15 March

Plasma screens from 1 March to 15 March

Logo on varsity promotional video

Offline

Flyers x 3000

Table talkers in Union commercial outlets (subject to suitability)

Posters x 40 across campus and student halls

Silver £7000

Online

As above

Logo and sponsor URL link on all digital tickets

Logo on Varsity emails

Logo on screen at Varsity final event at Allianz Park

Offline

Flyers x 5000

Table talkers in Union commercial outlets (subject to suitability)

Posters x 40 across campus and student halls

Gold £10000

Flyers x 8000

Table talkers in Union commercial outlets (subject to suitability)

Posters x 40 across campus and student halls

All online and offline promotional material stating London Varsity Series sponsored by [name of sponsor]

Sponsored logo on official Varsity Series 2019 T-shirts x 500

Merchandise at events and flyer distribution

Platinum £15000

As above but with no other whole event sponsors and additional extras such as :

  • Client activation at all Hockey, football and rugby fixtures (e.g. product giveaway or experiential stand) *
  • Potential experiential activity/ giveaway at the official after party (tbc and dependent on suitability) *
  • Large digital billboard advertising at Varsity final event at Allianz Park *
  • Shout out during match commentary*

For further information, please contact our Sales and Events Coordinator, Nicholas Spence.

Email: n.spence@ucl.ac.uk

Office: 02076793946

Office: Lewis’s Building, 136 Gower Street, London, WC1E 6BP

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